Digital Marketing Training & Workshops

Practical learning for modern marketers.

At Mahon Digital, we don’t just run campaigns – we share the know-how behind them. Our hands-on training and workshops are designed to help teams and individuals sharpen their digital marketing skills, whether you’re starting out or looking to take things to the next level.

We keep things practical, jargon-free and rooted in real results, the same strategies we use every day for our clients.

Our Training Services

Google Ads

From campaign setup to smart optimisation. Learn how to structure accounts, choose the right keywords, create engaging ad copy, and get the best out of Search, Display, Shopping and YouTube campaigns. We’ll also cover performance tracking, bidding strategies, and practical tips for scaling spend efficiently.

Paid Social (All Channels)

Master paid campaigns across Meta, LinkedIn, TikTok, X and Pinterest. Understand audience targeting, creative formats, ad testing, and how to track ROI properly. You’ll leave knowing how to build full-funnel strategies that actually convert.

SEO & Generative SEO

From technical SEO and keyword research to on-page content and link building, we teach what truly drives organic performance. Learn how to optimise for both human users and AI-driven search.

Social Media Optimisation (LinkedIn, Instagram, TikTok, Facebook)

Get more from your social channels with simple, effective tweaks. We’ll cover content planning, algorithms, analytics, and the little changes that make a big difference to engagement and reach.

Content Marketing

Learn how to create stories that drive clicks and conversions. We’ll cover how to plan content, write with purpose, and use SEO and analytics to guide your editorial calendar. Perfect for brands that want consistency and personality.

AI in B2B Marketing

Cut through the hype and explore real, practical AI use cases in B2B. From lead generation and research tools to AI-assisted copy and chatbots, we’ll show how to use automation without losing the human touch.

AI for Marketing Teams

A practical guide to integrating AI tools into your daily work. Ideation, writing, reporting, and automation — plus best practices for keeping creativity and data privacy in balance.

Bespoke Sessions

Need something more specific? We regularly design custom sessions around analytics, conversion rate optimisation, marketing automation, or digital strategy. Tell us what you need, and we’ll build a workshop that fits.

Why Train With Us

  • Real practitioners – our trainers manage live campaigns daily.
  • Hands-on and practical – no endless slides, just useful skills and examples.
  • Tailored to your needs – sessions shaped around your business and team level.
  • Up-to-date – we stay on top of every major platform and trend so you don’t have to.
  • Ongoing support – access to follow-up advice, resources and templates.

How It Works

  • Quick chat – we start by understanding your team’s goals and challenges.
  • Tailored plan – we build a bespoke agenda and suggest session lengths (half-day, full-day or multi-session).
  • Delivery – we host your workshop online or in person, full of live demos and real examples.
  • Aftercare – we follow up with key takeaways, templates and optional one-to-one support.

Ready to Get Started?

Drop us a line at info@mahondigital.co.uk or call 01920 455 033 to chat about what you’d like to focus on. We’ll help your team build confidence, sharpen their skills and get better results from your marketing.

Let's talk about what Mahon Digital can do for your business