Welcome to our Frequently Asked Questions
Click on a question below to reveal the answer:
Digital marketing encompasses all marketing efforts that use an electronic device or the internet.
Businesses leverage digital channels such as search engines, social media, email, and other websites to connect with current and prospective customers.
Paid Advertising – Pay per click (PPC) or Paid Search advertising is a form of online marketing. You may have noticed that when searching on Google, some of the top results have an ‘Ad’ logo next to them. The advertiser pays only when a web user clicks on their advertisement.
SEO – The aim of SEO is to improve your website’s position and overall visibility in the main search engines like Google, Bing or Yahoo for your target keywords. Target keywords are words and phrases that your clients are searching for. Improving rankings for these searches will lead to traffic and conversions (phone-calls, online purchases etc).
Social Media – Social Media Optimisation is something we do well here at Mahon Digital and many clients trust us with their Facebook, Twitter, Google+, Pinterest, Instagram and LinkedIn accounts. Engage with your customers and new audiences instantly, grow your authority and share your brand easily with social accounts.
Content & PR – Public Relations (PR) is all about reputation. It’s the result of what you do, say, and also what others say about you. Every organisation, no matter what size, depends on its reputation for survival and success. PR is a sustained effort to build up and keep a good relationship and understanding between a business and the public. Mahon Digital offers a range of content and PR related services to help you build authority while also increasing brand awareness and recognition.
Project Management & Strategy – We fully understand the value of bringing qualified traffic to your website. But we also know that this traffic needs to convert to generate revenue and help you achieve your objectives. With this view in mind, we can assist you with full digital projects management.
Web Development & Design – Mahon Digital can also help you with website development, graphic design and web design via its sister company Lonely Robot Web Design. We can either update your current site or build a completely new one. We’ll develop websites that will represent your brand and contribute to your bottom line.
Blogger Outreach – The idea of a blogger outreach campaign is that companies wishing to promote their business should approach a blogger with a substantial following. The company can then offer free services or products to the blog writer, in exchange for a written review or article about the product.
Amazon Marketplace Sales – Amazon Marketplace is an e-commerce platform owned and operated by Amazon that enables third-party sellers to sell new or used products on a fixed-price online marketplace alongside Amazon’s regular offerings, let us help you with sales.
Other Services – Consultancy, Training and Research Projects
Digital marketers are in charge of driving brand awareness and lead generation through all the digital channels — both free and paid — that are at a company’s disposal.
These channels include social media, the company’s own website, search engine rankings, email, display advertising, and the company’s blog.
Our offices in England and Finland offer services for businesses all over the world.
For further information contact us or alternatively call us on 01920 455 033.